Full Year Results 2021
2021
Full global roll-out
in 38 countries
#1 Anti-Spot Serum
in Europe
Boosting historical
NIVEA face growth
HIVEA
MIVEA
CELLULAR
CELLULAR
LUMINOUSK
ANTISPOT
LUMINOUS
ANTISPOT
DAY FLUID SPO
NIVEA
SUN
UV FACE SPECIALIST
SPOT
CONTROL
LUMINOUS 630,
PATENTED
March 1st, 2022 | Full Year Results 2021
Prevents and visibly reduces
sun-induced spots
50
Immediate prot
Refreshing, non-gr
Page 19
C.A.R.E+
REINVENT NIVEA AS GLOBAL SKIN CARE BRAND
EXPAND LEADERSHIP POSITION
AMBITION:
DOUBLING THE BUSINESS
NIVEA
CELLULAR
NIVEA
SUN
LUMINOUS
ANTISPOT
UV FACE SPECIALIST
EYE
TREATMENT
ANTI-DARK
CIRCLES
SPOT
CONTROL
✓ LUMINOUS
PATENTED
Prevents and visibly reduces
sun-induced spots
NEW
NIVEA
LUMINOUS
ANTISPOT
50
HIGH
Immediate protection
Refreshing, non-greasy
ADVANCED
HAND CREAM
SPF 15
Reduces dark spots &
prevents their re-appearance
LUMINOUS
PATENTED
LUMINOUS 630°
PATENTED
BeiersdorfView entire presentation