Investor Presentaiton
Grapestock
Fertilizer, Pesticides,
Herbicides
Grape Harvesting
Equipment
The California Wine Cluster
State Government Agencies
(e.g., Select Committee on Wine
Production and Economy)
Irrigation Technology
Growers/Vineyards
Wineries/Processing
Facilities
California
Agricultural Cluster
✓
Winemaking Equipment
Barrels
Bottles
Caps and Corks
Labels
Public Relations and
Advertising
Specialized Publications
(e.g., Wine Spectator, Trade
Journal)
Educational, Research, & Trade
Organizations (e.g. Wine Institute,
UC Davis, Culinary Institutes)
Tourism Cluster
Sources: California Wine Institute, Internet search, California State Legislature. Based on research by MBA 1997 students R.
Alexander, R. Arney, N. Black, E. Frost, and A. Shivananda.
CAON Taiwan Presentation 07-31-01 CK
14
Food Cluster
Copyright © 2001 Professor Michael E. PorterView entire presentation