Investor Presentaiton
200
RESPU
way, respecting the client's choice
for the most convenient channel.
The service operates 24 hours a day,
365 days a year.
In all our channels, the client goes
through the electronic service,
capable of solving basic demands in
a practical and agile way. Whenever
necessary, the client can also opt for
human service. If the professional
cannot provide an immediate
solution, the request is forwarded
to the back office, a specialized
team prepared to solve problems.
To ensure an increasingly efficient
service, the contacts received are
stored in our multi-channel CRM
platform, which records every
interaction and offers a complete
view of the client's history.
Whichever channel you choose to
talk to the bank, we always have
the same set of information about
the client at hand. In this way, the
service is able to better understand
the needs and the context in which
the request is made. Understanding
the consumer as one in all channels
also helps us in the process of
continuous improvement, as we
are able to make a more accurate
analysis of the nature and dimension
of demands.
On a weekly basis, we bring
together a multidisciplinary team
with the Client Service area and
several other C6 Bank departments
to examine the reasons that
led clients to contact the bank.
The routine contributes to the
improvement of the institution's
processes and products.
At the beginning of the covid-19
pandemic, service activities could
be carried out remotely by the
professionals involved due to the
implementation of security controls
previously approved and tested by
C6 Bank. Subsequently, we adopted
the hybrid model, respecting the
rules established by Anvisa (National
Health Surveillance Agency) and
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