PitchSend

Investor Presentaiton

LYRB UIA TELECOMMUNICATIONS REVENUE BONDS, SERIES 2019 SECTION IX: RESIDENTIAL AND COMMERCIAL MARKETING PLANS BUDGET $925k for 2020 fiscal year (UTOPIA/UIA combined). The pie chart below illustrates monthly marketing budget allocations. Spending marketing dollars efficiently to acquire new customers at a low customer acquisition cost. STAFFING UTOPIA Fiber Marketing Monthly Spend Welcome Packets 4% Quarterly Mailers 24% Other 4% Facebook 11% Pandora 12% Search 5% New Area Mailers 16% Retargeting 5% Display 6% Reputation Management 3% Truview 10% UTOPIA/UIA has two full-time marketing coordinators and utilizes a full-service ad agency to help with marketing needs. PAGE 31 WE PROVIDE SOLUTIONS

View entire presentation