25 YEARS IN INDIA: LEADING WITH IMPACT
Digital adoption by
NBFCs is on a
steadfast rise (I/II)
Recent Trends
IIFL
FINANCE
HDB FINANCIAL
SERVICES
From the trusted family of HDFC Bank Ltd.
• 100% home loans are on-boarded and decisioned through digital
platforms
60x jump in digital loans disbursed in Q4FY22 vs. Q4 FY21
• Loans upto Rs 10 lacs via WhatsApp with 5-min approval
• Customers to access their loan account in real-time using
WhatsApp A/c Manager
Customer Service Bot - #AskPriya to assist customers in real
time, provide offers
pnb Housing
Finance Limited
Ghar Ki Baat
Digital sourcing contributed to 47% in FY22 vs. 19% in FY21
• Introduced Robotic Process Automation in Central Processing
Center to reduce human dependencies
GHDFC
WITH YOU, RIGHT THROUGH
91% of loan customers and 67% deposits on-boarded digitally
Focused on targeting and lead nurturing across multiple
digital channels using SaaS marketing solution
Source: Company Documents
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