Business Priorities and Profitability Strategy in Latin America slide image

Business Priorities and Profitability Strategy in Latin America

Our medium-term goals. · People Top 10 company to work: 6 geographies Communities People Customers · • Customers Loyal customers³: c.26 Mn Digital customers4: c.50 Mn Top 3 in customer satisfaction: All markets² Digital sales5: >50% Shareholders • Financially empowered customers1: 10 Mn Communities Shareholders · C/I: 42-45% • FL CET1: 11% -12% Santander • ROTE: 13% - 15% • RoRWA6: 1.8% -2.0% • Dividend pay-out: 40% - 50% (1) Cumulative number of people whom we serve with our financial empowerment and inclusion initiatives in any of our geographies during the period 2019-2025. These initiatives target mostly unbanked, underbanked and vulnerable groups. CSAT: Customer Satisfaction internal benchmark of active customers' experience and satisfaction audited by Stiga / Deloitte. In the medium term we will be also following NPS as indicator; Ex US; Active customer who receive most of their financial services from the Group according to the commercial segment that they belong to. € 2 000 Every physical or legal person, that, being part of a commercial bank, has logged in its personal area of internet banking or mobile phone or both in the last 30 days. The percentage of new business carried out through digital channels in the period Underlying 43
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