Corporate Strategy and Financial Performance
-
Strategic Pillars & Key Objectives
Digital & Data
Analytics
Develop focused strategies
utilizing data analytics to
grow profitable client
relationships
Align marketing plan to
support data analytic
strategies
■ Promote digital banking
and technology platforms
to client base for repetitive
transactions
Efficiency &
Profitability
Leverage evolving
technology to streamline
operational processes and
procedures
Capitalize on hybrid work
environment to increase
efficiencies and attract
talent from a broader
geographic footprint
Capitalize on existing
infrastructure to build
stronger revenue streams
and improve operating
leverage
■ Increase market
penetration and expand our
footprint via our Financial
Center model, wealth
management M&A and
strategic bank
partnerships.
Culture &
Engagement
■ Attract and hire passionate,
diverse talent to engage
with clients and prospects
across broader
demographics
☐ Promote associate
retention & development
through an inclusive and
equitable work environment
Encourage education and
independent, innovative
thought to support personal
and professional growth
Provide seamless client
experience across all
business lines using
integrated relationship
teams
■ Customize financial
solutions and utilize
personal service to grow
client relationships,
enhance loyalty and trust
■ Support local communities
through financial education,
ongoing consultation,
inclusive product offerings
and volunteerism
11
Sustainable Growth
& Reputation
Utilize flexibility of hybrid
work environment to foster
workforce well-being and
safety
■ Enhance investor
communication
☐
Protect client information
and privacy
Incorporate environmental
considerations into all
decision making
Explore, evaluate and
monitor investments in
technology
■ Utilize systemic risk
management to protect our
integrity, brand reputation
and customer and
stakeholder confidenceView entire presentation