SmileDirectClub Investor Presentation Deck

Our customer is still experiencing outsized price increases of non-discretionary purchases. Weighted Avg CPI, Non-Discretionary Items RESULTING IN LESS DISCRETIONARY CAPACITY FOR $50K-$69K The cost of non-discretionary items for $50K-$69K households was +8.9% in Q1 2022--up from +7.8% in Q4 2021 and +6.1% in Q3 2021. 10% 9% 8% 7% 6% 5% 4% smile DIRECT CLUB <$15K $15K to $29K $30K to $39K $40K to $49K $50K to $69K Household Income 12021 Q2 2021 Q3 2021 Q4 Source: Bureau of Labor Statistics, U.S. Census Bureau Higher-income demographics less impacted by inflation as non-discretionary spend represents a smaller portion of their overall spending. $70K to $99K $100K to $149K $150K to $199K $200K+ 2022 Q1 29

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