Grendene Business Overview slide image

Grendene Business Overview

Products ■ Constant creation of products ■ Innovative design Manufacturing technology ■ Few products in large scale Value proposition Brands Marketing ■ Aggresive marketing ■ Licenses with ☐ celebrities ■ Segmentation ■ Investment in media/events Strong relationship with trade GrendeneⓇ Management ■ Scale gains, scope gains ■ Profitability ■ Continuous improvement ■ Financial solidity ▪■ Sustainable growth Value for stakeholders 14
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