GAP VIII: Roles, Perceptions and Expectations of the COM/PR Function

GAP Generally Accepted Practices GAP VIII: The Team Jerry Swerling, M.A. Director, PR Studies Director SCPRC Kjerstin Thorson, Ph.D. Assistant Professor Research Director SCPRC USC Annenberg Burghardt Tenderich, Ph.D. Associate Professor Associate Director SCPRC Aimei Yang, Ph.D. Assistant Professor USC Annenberg School for Communication and Journalism Zongchao (Cathy) Li PhD in Strategic Communication ('15) University of Miami. Emily Gee, Emily Savastano Masters in Strategic Public Relations USC Annenberg ('14/'15) In Consultation With David Michaelson, Ph.D., Managing Director, Teneo Strategy Forrest Anderson, MBA, Communications Research and Strategy Consultant 6 Strategic Communication and Public Relations Center

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