Wix Investor Presentation Deck
Increasing Revenue Retention
Annual Net Revenue Retention Rate
+104% FX-neutral
Net Revenue Retention in 2022
Cohort revenue retention driven by increasing ARPS as we attract
more users with higher lifetime value
2016
2017
Company Overview | Second Quarter 2023
2018
Note: We calculate our Annual Net Revenue Retention Rate at the end of a base year (e.g., Dec 31, 2022), by identifying
all of the registered users on our platform as of the end of the prior year (e.g., Dec 31, 2021) and then dividing the total
revenue generated by that cohort of registered users at the end of the base year by the total revenue generated by
same cohorts of registered users at the end of the prior year. The quotient obtained from this calculation is the Annual
Net Revenue Retention Rate. The Annual Net Revenue Retention Rate excludes revenue from B2B partnerships,
2010 & Prior
2019
2011
2012
DeviantArt, Wix Answers, or recent acquisitions.
2013
2014 2015
2020
2016
2017 2018
Net revenue retention based on constant FX rates from 2021. Including FX impact of 2022, net revenue
retention was 102%.
2021
2019 2020
2021
2022
2022
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