Annual Integrated Report slide image

Annual Integrated Report

6 Annual Integrated Report Table of Contents Introduction Value Creation | Economic Performance | Environmental Social Governance Appendices [2-22] CEO Message In this integrated report, which Santander Brasil is publishing for the first time in this format, we have compiled our most notable accomplishments of the year, the initiatives that embody the pillars of our culture, and a comprehensive account of our performance in the ESG domain, encompassing the environmental, social, and governance aspects. Regardless of the department, we are all business. It is only by adopting this mindset, and by consistently placing the customer at the heart of our operations, that we have achieved noteworthy metrics in the year 2022. Here, everyone is all business We take pride in stating that at Santander, our business strategy and results are inextricably connected to every single one of our people. Regardless of the department, we are all business. It is only by adopting this mindset, and by consistently placing the customer at the heart of our operations, that we have achieved noteworthy metrics in the year 2022. We have attained an impressive milestone of 60 million customers nationwide, which stands as the highest number we have ever reached. Our Corporate & SME segment enjoyed its most prosperous year in the history of our organization. And we have shattered records in a variety of products and services, including Credit Cards, Consórcio, and Premium Bonds, as well as in our loyalty program, Esfera, and our microfinance service, Prospera, of which we are extremely proud. The year 2022 was marked by significant expansion of our business operations, with the opening of 70 new retail stores, including the revolutionary Santander Perto concept. Moreover, we have strengthened our team of investment advisors with Santander AAA, in addition to further enhancing our digital offerings by unveiling a new investment portal within the Santander app. These are just a few examples of our achievements and breakthroughs that, in tandem with the collective efforts of our roughly 55,000 employees, translated into a managerial net profit of R$ 12.9 billion in 2022, a 21.1% decrease from the previous year. This decline is attributable to our credit cycle anticipation strategy, which was implemented in 4Q21 and entails greater credit selectivity, resulting in revenue pressure, along with credit cost deterioration and the impact of subsequent events in the Wholesale segment. Our ecosystem Our business ecosystem is experiencing a remarkable expansion. We have created SX TOOLS, which embodies the significant advancement of our operational framework, characterized by enhanced automation, process simplification, and digitalization. Additionally, the company is preparing to venture into manufacturing, providing services to other market participants. SX Negócios, which is responsible for our call center operations, has recently opened a brand-new headquarters in Sorocaba, located in São Paulo's countryside, thereby creating hundreds of job opportunities in that region. And, since we are all business, SX has already achieved a volume of 600,000 sales each month. Webmotors has achieved a record-breaking revenue growth of 26% compared to 2021. In addition, the company has solidified its position as the undisputed leader in online auto search, commanding 45% of all searches among our competitors in the same industry. New platforms, systems, products, and security models have been developed by our other businesses to ensure more efficient results and customer satisfaction. FIRST, Sim, and Santander Global Technology and Operations are prime examples of this. Santander Theater also enjoyed a triumphant year in 2022, earning the prestigious title of Most Beloved Theater in São Paulo from Veja magazine. Moreover, 2022 brought the best result in our history, breaking all previous records for ticket sales at both the Theater and 033Rooftop with the performances of Chicago and Sweeney Todd, respectively. A unique culture In 2022, we continued to reinforce the pillars of our culture. We organized new editions of the CERTO and STAR awards, which recognize the talents of our workforce. In addition, we hosted yet another Talent Show, a thrilling evening showcasing the finest skills of our teams. We received an overwhelming response this year, with nearly 300 employees registering to participate. Our corporate university, which is one of the most complete in the country, has undergone a modernization process featuring courses and certifications that are simpler and more effective. This includes quarterly meetings where the CEO discusses a book with the entire organization. We have refined our corporate behaviors, with a steadfast commitment to customer-centricity, innovation, agility, collaboration, and engagement. Once again, we held the Santander Week, an event that unites all Group countries around a common set of activities and generates a significant impact on society. We executed over a thousand volunteer initiatives, with a specific focus on environmental preservation and the circular economy. Speaking of significant impact on society, we hosted the Legacy event at Santander Theater in collaboration with the Greater Good Movement. We celebrated the 20th anniversary of the Friend of Value program, which supports social projects throughout Brazil. Furthermore, we remain at the forefront of investments in education, offering over 103,000 scholarships to students seeking to advance their careers. Given that business and social impact go hand in hand at Santander, we launched a powerful debt renegotiation campaign to provide our customers with a fresh start. Below are the key indicators of these and other undertakings across the environmental, social, and governance domains. Big numbers for 2022: 60 million customers spread all over Brazil - 20 years of Amigo de Valor (Friend of Value) Program, empowering social projects across Brazil. 70 stores opened in 2022, highlighted by Santander Perto. - + 1000 volunteer initiatives with a focus on environmental preservation and the promotion of a circular economy. Santander 7
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