Q3-24 ACT Investor Presentation
Our Membership Programs Bring
"Easy" to Life
For consumers
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Value
✓ Benefits across the entire offer
(Fuel, Merchandise and Services)
✓ Tiered value
✓ Unified store & digital experience
Ease
✓ Differentiated products and services
✓ Integrated value proposition
Personal
Connection
✓ Relevant content and offers
✓ Personalized experiences
Q3-24 ACT Investor Presentation
2
$
Winning the Customer
Build fans through loyalty
For ACT
Acquire valuable customer data
to deliver insights, prioritize customers and
personalize experiences
Migrate high-margin customers
by capturing a greater share of trips
Defend most-valuable customers
to retain margin and create brand promoters
Discover and invest in high-potential
customers
CIRCLE Ⓡ
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