Employee Activism: From Risk to Asset
INVESTORS PROACTIVELY APPROACH ACTIVISTS
TO EFFECT CHANGE
Percent of investors who agree
I proactively approach
reputable activists with ideas for
effecting change in companies I am
or am thinking about investing in
Global 7
88%
53
Somewhat agree
35
Strongly agree
U.S.
The
Netherlands
Middle East
Japan
Germany
UK
Canada
94
94
93
92
91
87
84
77
42
52
44
37
333
34
28
20
2021 Edelman Trust Barometer Special Report: Institutional Investors. Q7. Please indicate the extent to which you agree or disagree with the following statements regarding shareholder
activism. "I proactively approach reputable activists with ideas for effecting change in companies I am (or am thinking about) investing in". Showing T1B Strongly Agree. 7-Market Global Average
n=700; US n=100, Netherlands n=100, Middle East n=100, UK n=100, Japan n=100, Germany n=100. Canada n=100
Edelman
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