AB InBev Financial Results
Software
Purchased software is measured at cost less accumulated amortization. Expenditure on internally developed software is
capitalized when the expenditure qualifies as development activities; otherwise, it is recognized in the income statement
when incurred. Amortization related to software is included in cost of sales, distribution expenses, sales and marketing
expenses or administrative expenses based on the activity the software supports.
Other intangible assets
Other intangible assets, acquired by the company, are recognized at cost less accumulated amortization and impairment
losses. Other intangible assets also include multi-year sponsorship rights acquired by the company. These are initially
recognized at the present value of the future payments and subsequently measured at cost less accumulated amortization
and impairment losses.
Subsequent expenditure
Subsequent expenditure on capitalized intangible assets is capitalized only when it increases the future economic benefits
embodied in the specific asset to which it relates. All other expenditures are expensed as incurred.
Amortization
Intangible assets with a finite life are amortized using the straight-line method over their estimated useful lives. Licenses,
brewing, supply and distribution rights are amortized over the period in which the rights exist. Brands are considered to have
an indefinite life unless plans exist to discontinue the brand. Discontinuance of a brand can be either through sale or
termination of marketing support. When AB InBev purchases distribution rights for its own products the life of these rights is
considered indefinite, unless the company have a plan to discontinue the related brand or distribution. Software and
capitalized development costs related to technology are amortized generally over 3 to 5 years.
Brands are deemed intangible assets with indefinite useful lives and, therefore, are not amortized but tested for impairment
on an annual basis (refer to accounting policy N).
Gains and losses on sale
Net gains on sale of intangible assets are presented in the income statement as other operating income. Net losses on sale
are included as other operating expenses. Net gains and losses are recognized in the income statement when the control
has been transferred to the buyer, recovery of the consideration is probable, the associated costs can be estimated reliably,
and there is no continuing managerial involvement with the intangible assets.
(G) BUSINESS COMBINATIONS
The company applies the acquisition method of accounting to account for acquisitions of businesses. The cost of an
acquisition is measured as the aggregate of the fair values at the date of exchange of the assets given, liabilities incurred,
and equity instruments issued. Identifiable assets, liabilities and contingent liabilities acquired or assumed are measured
separately at their fair value as of the acquisition date. The excess of the cost of the acquisition over the company's interest
in the fair value of the identifiable net assets acquired is recorded as goodwill.
The allocation of fair values to the identifiable assets acquired and liabilities assumed is based on various assumptions
requiring management judgment.
Acquisition-related costs are expensed as incurred.
If the business combination is achieved in stages, the acquisition date carrying value of AB InBev's previously held interest
in the acquiree is re-measured to fair value at the acquisition date; any gains or losses arising from such re-measurement
are recognized in profit or loss.
(H) GOODWILL
Goodwill is determined as the excess of the consideration paid over AB InBev's interest in the net fair value of the identifiable
assets, liabilities and contingent liabilities of the acquired subsidiary, jointly controlled entity or associate recognized at the
date of acquisition. All business combinations are accounted for by applying the purchase method.
In conformity with IFRS 3 Business Combinations, goodwill is stated at cost and not amortized but tested for impairment on
an annual basis and whenever there is an indicator that the cash generating unit to which goodwill has been allocated, may
be impaired (refer to accounting policy N). Goodwill is expressed in the currency of the subsidiary to which it relates and is
translated to US dollar using the year-end exchange rate. In respect of associates, the carrying amount of goodwill is included
in the carrying amount of the investment in the associate.
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