Wix Results Presentation Deck

Ongoing Cohort Conversions % of Gross New Subscriptions by Prior and Current User Cohorts 60% 40% Q1'15 62% Wix.com 38% Q2'15 Note: Data as of March 31, 2017 58% 42% Q3'15 63% 37% Q4'15 -Prior user cohorts 60% 40% Q1'16 62% 38% Q2'16 Current user cohort 60% 40% Q3'16 63% 37% Q4'16 59% 41% Q1'17 11

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