Honest Investor Presentation Deck

CONTINUE TO GROW SHARE ACROSS BABY CATEGORIES BY INCREASING ACV AND MARKET SHARE HONEST clean conscious diapers borbent bypolergenic with plet-ased mater made without a HONEST HONEST 72 HONEST S HONEST HONEST Park 92 4 DIAPERS BUAT KARE 989 CATEGORY GROWTH +16% +10% +5% Note: Category growth = conventional brands Source: Third Party Data, last 12 weeks ending 12/31/2021 compared to last year HONEST GROWTH +32% +34% +24% MARKET SHARE 1.9% 2.7% 6.0% ACV % 31% 43% 45% 13

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