ProSomnus SPAC Presentation Deck slide image

ProSomnus SPAC Presentation Deck

Sales & Marketing to Jointly Drive Growth ProSomnus's efficient commercial infrastructure has significant room for growth and scale in sales coverage while driving patient and provider awareness through marketing initiatives DIRECT SALES INITIATIVE Sales Objective: ■ Educate & Engage ▪ 2 Call Points: Physicians & Dental Providers Build a bi-directional referral relationship ▪ Shift prescriptions from CPAP to ProSomnus 8 2021A $1.8 Forecasted YE Global Direct Sales Rep Count 16-21 30 - 35 $1.6 2022E 2023E 2024E Average Global Sales Rep Productivity ($ millions) 45 - 55 $1.4 $1.4 80-90 2025E $1.5 Conservatively assumes lower average productivity as ProSomnus builds its global sales force PROSOMNUS SLEEP TECHNOLOGIES MARKETING AND BRANDING "PUSH/PULL" INITIATIVE Push ProSomnus to Dentists and Sleep Physicians ■ Targeted clinical education to prove effectiveness ▪ Leverage industry insiders to raise ProSomnus's profile with key clinical audiences ▪ Intended audiences: Power prescribers in North America and worldwide Expand as more physicians practice sleep medicine Pull Patients to Dentists and Sleep Physicians ■ Brand of choice for OSA treatment and increase traffic to providers ▪ Intended audiences: People who have undiagnosed OSA, or hesitate using CPAP People with OSA who have failed CPAP CPAP users interested in a more patient friendly alternative ■ Primary initiatives include: Digital marketing, traditional media advertising and strategic brand positioning 18 STRICTLY CONFIDENTIAL
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