Adtheorent SPAC Presentation Deck
Compelling Financial Profile - "Rule of 50+"
NET REVENUE GROWTH
2021 P
2022P
Adj. EBITDA MARGIN
2021 P
2022P
Confidential | Page 35
29.7%
ADTHEORENT
28.0%
ADTHEORENT
29.9%
1
27.9%
1
ADTHEORENT 4
Median: 33.0%
Median: 21.8%
Median: 23.6%
Median: 29.0%
24.3%
VIANT!
21.8%
VIANT:
19.0%
VIANT.
22.1%
36.2%
theTradeDesk
28.3%
the TradeDesk
35.0%
theTradeDesk
35.2%
31.8%
theTradeDesk
Magnite 2
15.0%
Magnite 2
23.6%
Magnite 2
30.5%
33.0%
PubMatic
20.7%
PubMatic
28.0%
PubMatic
29.0%
ADTHEORENT 4
VIANT.
Magnite 2
Sources: CapIQ and Factset. Note: Market data as of June 2, 2021.
(1) Metric excludes media inventory and other costs related to AdServing, AdVerification, Data providers, and Research from gross revenue.
(2) Metrics pro forma for Magnite's acquisition of SpotX.
PubMatic
(3)
(4)
50.1%
cardlytics ³
34.2%
cardlytics³
(1.1%)
cardlytics ³
4.2%
cardlytics3
33.0%
DV
DoubleVerify
31.1%
DV
DoubleVerify
31.8%
DV
DoubleVerify
31.8%
DV
DoubleVerify
Metrics pro forma for Cardytics' acquisition of Bridg.
Calculated on a Revenue ex-TAC basis.
ADTHEORENTⓇ
15.1%
LiveRamp
18.9%
LiveRamp
3.0%
LiveRamp
6.0%
LiveRampView entire presentation