Olaplex Results Presentation Deck

ACCELERATING INVESTMENTS IN SALES AND MARKETING OLAPLEX N°3 BEFORE AFTER *Including marketing expense, sampling and certain payroll related to sales and marketing Q3 2023 EARNINGS 10 $80-82MM* in FY23 vs. $80-85MM* prior expectation and $40MM* in FY22 Deploying a more balanced, full funnel marketing strategy Shifting more of our 'Strength Starts Inside' investment into the best performing content and the best performing channels Shifting spend from Q3 to Q4 to support key holiday moments for stylists and consumers OLAPLEX.

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