Wix Results Presentation Deck
First Quarter Highlights
Revenue and Collections exceed top-end of guidance; growth
accelerates year over year: Revenue grew 50% year over year vs. 48% last
quarter while collections grew 51% vs. 46% in Q4 2016. Collections of $114.5
million and Revenue of $92.5 million exceeded the top-end of our guidance of
$107-109 million and $89-90 million, respectively.
All key performance metrics improve: We experienced a further
improvement in our key performance metrics as a result of our superior
product and technology as well as strong execution of our marketing and
branding strategy:
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Registered Users increased by a record 5.9 million during the quarter,
bringing our total user base to 103 million as of the end of Q1.
Premium Subscriptions increased 38% year over year to 2.7 million. We
added a record 208K net premium subscriptions during the quarter.
Subscriptions purchased by users that registered during the quarter
represent over $200 million in future value that we expect to collect over
the next six years without any additional marketing.
New paid subscriptions purchased by registered users that joined our
platform during Q1 2017 were 40% higher than subscriptions
purchased by new users in the Q1 2016 cohort. This was due to an
increase in registered users and record conversion of registered users
to paid subscriptions. We achieved this growth while maintaining our
TROI of 7-9 months. The continued improvement in conversion is a
result of ongoing enhancements to our editor platform, continued
benefits from Wix ADI, and the overall improved functionality of our Wix
OS.
First Quarter Financial Performance
Prior Guidance
Actual Results
GAAP
Revenue
$92.5 million
Collections $114.5 million
$89-90 million
$107-109 million
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