Overstock Results Presentation Deck

Overstock 2020 Retail Strategy aspiration & positioning dream homes for all making beautiful & comfortable homes accesible by helping customers easily & confidently find just what financial goals target customers brand pillars constitutional principles overstock. sustainable, profitable growth as an indicator that our innovation is meeting target customers' needs primary segment savvy shopper values Overstock for helping them feel smart about finding a great deal from a compelling selection of stylish & quality home products product findability get inspired anywhere, but easily find it at Overstock world-class SEO enablers I smart value quality & style for less engaging email program OKR-driven focus & collaboration world-class ML & algorithm innovation initiatives ■ secondary segment reluctant refresher values Overstock for helping them easily & confidently find just what they want easy delivery + support fast, free, & predictable delivery, plus low-hassle returns & support rewarding Club O Loyalty program intuitive mobile experience partner-sponsored marketing discounting & pricing experience increase real-time data 24

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