Snap Inc Investor Presentation Deck

Snap Inc. Average Daily Active Users¹ Demonstrated Track Record of Growth Since IPO Over 2x increase in DAU 158M At IPO² 347M Q2'22 Over 10x Growth in TTM Revenue $404M Revenue At IPO³ $4,539M Q2'22³ ¹ We define a Daily Active User, or DAU, as a registered Snapchat user who opens the Snapchat application at least once during a defined 24-hour period. We calculate average Daily Active Users for a particular quarter by adding the number of DAUS on each day of that quarter and dividing that sum by the number of days in that quarter. 2 DAU at IPO is Q4 2016. 3 TTM at IPO is calculated as Q1 2016 through Q4 2016 and TTM Q2'22 is calculated as Q3 2021 through Q2 2022. 4 We define Adjusted EBITDA as net income (loss), excluding interest income; interest expense, other income (expense), net; income tax benefit (expense); depreciation and amortization; stock-based compensation expense and other payroll related tax expense; and certain other non-cash or non-recurring items impacting net income (loss) from time to time. See Appendix for reconciliation of net loss to Adjusted EBITDA. Net Income TTM Adjusted EBITDA Profitability $(459)M At IPO³ Adjusted EBITDA4 $(515)M $573M Q2'22³ $(831)M 3

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