Taboola Investor Presentation Deck

ADDITIONAL MODELING ASSUMPTIONS ● ● Taboola Interest payment of approximately $5M per quarter associated with $235M term loan related to the Connexity acquisition. Share based compensation of $128M in 2021 unusually high as a result of going public triggering event, 2022 at $75M and 2023 estimated at $74M. Depreciation & Amortization of $53M in 2021; increase related to Connexity Purchase Price Accounting allocation, 2022 at $91M and 2023 estimated at $91M. CAPEX of $35M in 2022 includes investments in property and equipment, leasehold improvements and capitalized software, 2023 estimated at $30M. Free Cash Flow before publisher prepayments (net) expected to be 50 - 60% of Adjusted EBITDA in long-term models. 51

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