BuzzFeed Investor Presentation Deck

BuzzFeed Inc. 2006 Jonah Peretti launches BuzzFeed Lab Experimentation to Grow Audience 2012 Launches BuzzFeed News History of growth and innovation. 2017 Launches programmatic advertising 2014 Releases DEAR KITTEN as the first branded video content 2014 Surpasses $100M in revenue (1) Deal signed in March 2021 and closed in December 2021. (2) Deal signed in November 2020 and closed in February 2021. 2015 & 2016 NBC UNIVERSAL invests $400M in BuzzFeed Topline Growth 2015 Launches TASTY 2016 Lays groundwork for revenue diversification with launch of PRODUCT LABS 2018 Launches BuzzFe REVIEWS driving affiliate, programmatic, and content licensing Revenue Model Diversification 2018 Tasty kitchenware line debuts at 2018 >$100M in revenue from new revenue streams Walmart 2018 Creates BuzzFeed Exchange, a unified programmatic offering BFX 2020 Partnership w/ LIONSGATE to produce feature films Profitable Revenue Growth 2020 Acquires IHUFFPOST (2) & verizon media Dec 2021 Acquires COMPLEX (¹) NETWORKS. becomes a minority shareholder Dec 2021 BuzzFeed, Inc. goes public through SPAC merger with 890 FIFTH AVENUE PARTNERS 7

View entire presentation