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Vimeo Investor Presentation Deck

Customers are happy, staying and paying 5 4 3 2 1 0 Average Life Per Sub Cohort (Years) Y1 Y2 Y3 Y4 Y5 Y6 Y7 Y8 Y9 - 2009 - 2013 - 2010 2014 - 2011 - 2015 Vimeo self-serve customers only. - 2012 - 2016 5.0 4.0 3.0 2.0 1.0 0 Revenue Per Sub Cohort (Indexed) Y1 Y2 Y3 Y4 Y5 Y6 Y7 Y8 Y9 - 2009 - 2013 - 2010 - 2014 - 2011 - 2015 - 2012 - 2016 2.2 2.0 1.8 1.6 1.4 1.2 1.0 Lifetime Revenue Per Subscriber (Indexed) 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 V 11

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