BAT Results Presentation Deck slide image

BAT Results Presentation Deck

US: Continued Vuse strength and robust pricing BAT in a challenging environment A BETTER TOMORROW -0.3% US Revenue Growth* +5.5% US Operating Profit Growth A میرا +59% +380bps US New Category Revenue Growth* Vapour value share .... +10% Combustibles Price/Mix^ +30bps US Combustibles Value Share** ● ● Vuse now #No.1 value share • 19.4% volume growth ● • 60% revenue growth* • 36.3% YTD May, up 380bps *** Sequential combustible volume share** growth since Jan 22 • Premium value share growth, supported by Newport and Natural American Spirit Financials growth versus H1'21. Share growth versus FY21. * On a constant rate basis. See Appendix A2. ** Combustible cigarette share. Source: Marlin. See Appendix A3 for share definitions. *** Vuse value share of total Vapour - monthly average of quarter share to May 2022. Source: US Marlin. See Appendix A3 for share definitions. ^ Price/mix defined in Appendix A4. Source: Company data. ^^ On an adjusted, constant rate basis. See Appendix A1 & A2. 36
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