Azerion Investor Day Presentation Deck
Strategy deep dive - Our value proposition to advertisers
Vertical integration maximizes efficiency for all parties
TECHNOLOGY
Technology
allows clients to
access our
platform and
execute their
strategies
everywhere
azerion
Illustrative allocation of highly intermediated ad spend vs. Azerion's model
Azerion places ad on 3rd party content
Traditional ad spend value chain
Each
intermediary
takes out
-5-10%¹
DSP
SSP
User data
Fraud detection
Viewability tracking
Brand safety tracking
Business intelligence software
Ad serving
Dynamic Creative
Identity management
Digital publishers
receive...
Fragmented,
complex market
(1) Management estimates.
azerion
More efficient,
retaining value and
sharing it with our
clients
Digital publishers can
receive larger share
We act as an efficient
one-stop shop
Azerion places ad on own content
Buying efficiency for
advertisers/agencies
azerion
More revenues in
our ecosystem
Optimized for advertisers,
publishers and Azerion
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