Boqii Holding IPO Presentation Deck

Stable Track Record in Strategic Transformational Period Revenue From Branded Products vs. Private Label Products (RMB min) Revenue (RMB mn) 804 798 770 767 FY20 YOY Growth: 25,9% 189 188 FY19 1020 Online marketing and information services Product Sales 238 Note: FY means "For the fiscal year ended March 31 238 1021 FY19 FY20 FY19 FY20 1020 Branded Products Private Label Products Revenue From Boqil Owned Platform vs. 3rd Party E-commerce Platforms (Tmall/JD/PDD) (RMB mn) Bogi Mall 1020 23.1 1021 3 Party E-commerce Platform 84.6 1021 37 7 bAli波奇宠物

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