Nikola Investor Day Presentation Deck
PAG
V1OXIN
DIFFERENTIATED BUSINESS MODEL
Unlike many competitors, Nikola intends to capture revenue throughout the entire commercial transport ecosystem
ILLUSTRATIVE PURPOSES ONLY; SUBJECT TO CHANGE
GLOBAL MARKET OPPORTUNITY (1)
~$600B TAM
GLOBAL COMMERCIAL TRANSPORT
ECOSYSTEM
~7M Trucks in Service
a
$118B TAM (1)
GLOBAL CLASS 8
TRUCKS
BEV Sales directly
to customers (2)
FCEV Sales via
bundled lease (2)
1)
2) Company estimates; subject to change
Based on proprietary research from ACT Research
NORTH AMERICA: $128B TAM
FUEL SERVICE
TRUCK
TOOL
☹
$367B TAM(1)
HYDROGEN FUEL
~$36B
Sales to FCEV bundled
lease customers (2)
Sales to 3rd party
customers
Other commercial vehicles
Passenger vehicles
O
~$63B
•
ویر
~$29B
$112B TAM (1)
GLOBAL CLASS 8
TRUCK SERVICE
Nikola bundled
lease customers (2)
3rd party BEV or
FCEV customers
3)
4)
5)
6)
FCEV BUNDLED LEASE
Illustrative - actuals may vary
Opportunity for Nikola to capture significantly more revenue
per unit sold compared to traditional model
TRADITIONAL
MODEL (3)
VEHICLE (4)
VOLVO
PACCAR
DAIMLER
~$231K
FUEL (5)
Chevron
ExxonMobil
~$413K
SERVICE (6)
Ryder
PENSKE
~$105K
- $749,000
Fragmented value
stream
VS.
NIKOLA
MODEL
VEHICLE
N
FUEL
N
SERVICE
N
-
100% of value to
Nikola and
Partners
Estimated Total Cost of Ownership for traditional model in 2022 based on 7 years ownership
Represents cost of $170k ICE truck financed over 7-years or 700k miles
Based on DOE weekly avg. US diesel price for Jan - Mar 2022 x fuel efficiency of 6.7mpg x
700k miles
Assumes $0.17/mile over 700k miles (per ATRI cost of trucking 2021)View entire presentation