Honest Investor Presentation Deck
DECADE LONG, WELL-ESTABLISHED CLEAN LIFESTYLE BRAND
POSITIONED FOR GROWTH
LARGE TOTAL ADDRESSABLE MARKET
2019 Total Market Size
$130Bn
C
Clean / Natural
$17Bn
13% of Total
CLEAN & NATURAL GROWING 6X GREATER
U.S. Markets 2019A - 2025E CAGR
1.5%
Conventional
6x
Greater Than
Conventional
9.3%
Clean / Natural
Source: Company estimates; Third party survey conducted on our behalf in August 2020
Notes: "Conventional" refers to brands that did not make explicit claims that their products were natural, "better-for-you", naturally derived or simplified formulations, or similar claims; "Clean/Natural" refers to brands that make explicit claims regarding their products being
natural, "better-for-you", naturally derived or simplified formulations, or similar claims.
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