WPP Investor Day Presentation Deck

2 EFFICIENCY: £200 MILLION OPPORTUNITY REAL ESTATE CURRENT ESTABLISHMENT COSTS c. 6% OF REVENUE LESS PASS-THROUGH COSTS PROCUREMENT INDIRECT SPEND c. £2B MODEL TODAY ● • Campus strategy in place since 2018 ● ● Already a third of people in 20 campuses MODEL TODAY Still multi-site even in cities with campuses, eg London, NYC. Scope for further consolidation ● Inconsistent centralisation and pooling of scale ● • Many goods and services still separately negotiated at agency level Prices can range by +/-25% by brand for same goods/services FUTURE MODEL ● ● ● ● Post COVID opportunity to utilise space more intensively within existing and future campuses ● Increase levels of shared/flexible space within campuses Reduce space requirements by 15-20% FUTURE MODEL Target of 85k people in 65 cities on campus by 2025 Optimised and diverse supplier network Simplification of processes -mindful contracting Full adoption of analytic tool during 2021 WPP 74

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