Introduction to Primerica
3
COVID-19 Response
How we adapted:
Prioritized health and
well-being of employees.
and sales force in a
changing work
environment.
Transitioned 90% of our
home office workforce to
a work-from-home
model by mid-March
2020.
Primerica Foundation
and employees provided
support to communities.
Resiliency of our people:
Flexible and resilient business
model allowed us to adapt
quickly to COVID-19
challenges.
Entrepreneurial nature
of sales force makes our
representatives highly
adaptable.
Accelerated adoption of
digitized sales and document
delivery.
Powerful communication
systems and focused
incentives kept the sales force
informed and motivated.
Lasting impact:
Heightened awareness for
protection products positively
impacted sales.
Accelerated the adoption of
digitized customer interaction.
FINRA and states adopted
remote testing capabilities,
adding flexibility to future
licensing options.
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