Investor Insights: Q1 MCR Corp
MCR INVESTMENT STRATEGY: BUY IT. FIX IT. SELL IT.
Step #1) Buy It
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Single-asset acquisitions and portfolios
Distressed deals (foreclosure auctions, non-performing loans, loan-to-own, etc.)
Limited service and full-service hotels
Step #2) Fix It
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<15 years old
Fee simple
Always: Run hotels 350 - 400+ bps in margin better than other operators
Sometimes: Lightly renovate (typically spend less than $20K per guestroom)
Rarely: Re-brand (convert from independent or weaker brands like Choice and
InterContinental to stronger brands like Marriott and Hilton)
Step #3) Sell It
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Strong, growing primary and secondary markets across the US
20%+ discounts to replacement cost
Sell opportunistically
Single-assets or portfolios (depends on what maximizes investor profits)
Potential buyers: Public REIT's, private equity firms, other owner/operators, etc.
Positioned to participate in all stages of the cycle given track record in (i) acquisitions (incl. via
bankruptcy/foreclosure auctions), (ii) development, (iii) non-performing loans and (iv) public equities
Illustrative Investments
MCRB Portfolio (Dec. 2012)
10-hotel select service portfolio acquisition
Sanna See
20% net IRR/1.9x multiple (5-Year Hold)
MCR Florida (May 2012)
2-hotel select service portfolio acquisition
FATHER
29% net IRR/3.2x multiple (6-Year Hold)
Killington Mountain Lodge (June 2020)
Independent to Hilton brand conversion
52% net IRR/1.7x multiple (2-Year Hold)
Note: Past performance is not necessarily indicative, or a guarantee, of future results. The composite performance information herein is included for illustrative purposes only. Please see page 17 for a list of MCR investments, including the performance of each such
investment, and footnotes for important information, including regarding composite return figures included herein and the calculation of performance metrics used herein.
MCR
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