Honest IPO Presentation Deck

DEEP CONSUMER AFFINITY ACROSS CATEGORIES Shampoo Bubble Bath Personal Care Conditioner Lotion 34% of First-time Honest.com Buyers Purchased at Least One Skin And Personal Care Product in 2020 Diapers Body Wash Mama Care Clean Beauty Moisturizer Cleanser Serum Eye Lip Face 26% $301MM 2020 Net Revenue 63% 46% of First-time Honest.com Buyers Purchased at Least One Diapers And Wipes Product in 2020 11% PROVEN LIFESTYLE BRAND PRODUCT DEVELOPMENT Cleaning MARKETING Household & Wellness Fem Care Wipes Sanitizer Vitamins OMNICHANNEL Disinfectant 34% of First-time Honest.com Buyers Purchased at Least One Household And Wellness Product in 2020 INFRASTRUCTURE 14

View entire presentation