Honest Investor Presentation Deck

SKIN & PERSONAL CARE OVERVIEW ● ● Recent Innovation: In 2021, launched our Beauty Restage Our new sustainable cartons are environmentally-friendly, FSC-certified and made from 100% recycled, PCW (pre/post consumer waste) materials • Top Hero Products: Extreme Length Mascara & Primer (#1 clean selling mascara on Amazon) (¹) Hydrogel cream (#1 selling clean facial cream moisturizer on Amazon) (¹) Honest Beauty 2-year CAGR continues to outgrow category (2) ● ● ● ● New Product Highlights: HONEST BOUNCE BACK BODY CREAM blend of naturally mouring ingredients soothing roape NATURALLY CENTED CREATED FOR FIN F Honest Mama HONEST CALM & RENEW MELTING EYE BALN BAUME CONTOUR DES TEUK FONDANT Calm & Review Melting Eye Balm Source: 1. Third Party Data, from April 2020 - April 2021 2. Third party data, last 12 weeks ending 1/23/2022 HONEST STAY HYDRATED HYALURONIC SERUM SERUM Stay Hydrated Hyaluronic Acid Serum Y CAGR 2Y HONEST BEAUTY BESTSEL HONEST HYDROGEL CREAM CREME HYDROGEL Beauty Category Skin & Personal Care: 32% of 2021 Sales 32% 916 25% -1% Total Mass Market (MULO + eCommerce, excluding Honest.com) ..... 14

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