a.k.a. Brands IPO Presentation Deck
a.k.a. AT A GLANCE
DIVERSIFIED PORTFOLIO(¹)
PETAL + PUP
7%
CULTURE
KINGS
44%
REBDOLLS
1%
BRANDS
PRINCESS
POLLY
48%
FEMALE
67%
AUSTRALIA
52%
GENDER
Property of a.k.a. Brands Ⓒ2021 | 8
REGIONS
MALE
33%
ZENMInn
ROW
12%
2
U.S.
36%
MARKETING
2.3M
Active Customers
6M
Social Media
Followers
60%
Organic Traffic
8.0x
LTV/CAC(2)
MERCH
53%
Exclusive Mix
60%
Repeat
Purchase Rate
80%
Full Price Sell
Through
(0)
Note: Figures on page represent pro forma 2020 metrics unless otherwise indicated, which includes Culture Kings for the full year.
Represents pro forma 2020 Sales breakdown, which includes Culture Kings for the full year.
LTV/CAC for 2017 customer cohort.
11%
Return Ratio
(3) Q2 2021 LTM calculated as FY2020 plus H1 2021, less H1 2020. See Appendix for LTM calculations.
2020PF represents pro forma 2020 consolidated financials, which includes Culture Kings for the full year.
(5) Adj. EBITDA is a non-CAAP financial metric. See Appendix for Adjusted EBITDA reconciliation.
FINANCIALS
$509M
Q2'21PF LTM
Net Sales (3)
276%
'19A-¹20PF Net
Sales Growth(4)
16%
Q2'21PF LTM Adj.
EBITDA Margin(3) (5)
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