Crocs Results Presentation Deck
Update on Select Growth Drivers
HEYDUDE Update
2022
Acquisition exceeded expectations with brand revenues of nearly
$1B(¹), EPS accretion and significant debt paydown in the first year
• Staffed the entire leadership team and hired over 150 roles
• Stabilized and expanded the manufacturing footprint
Developed a business systems roadmap
Expanded distribution capabilities to handle the immediate
throughput needs
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Q1 2023
• Q1 Revenues of $235M +15% on top of 70% PF growth in 2022(¹)
Quickly penetrated Crocs' strategic accounts, which now represent
approximately 50% of HEYDUDE wholesale revenues
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Expanded the line introducing several new styles - Sirocco, Cody,
Conway and Sunapee
International expansion on track with testing in direct and
distributor markets; launched e-com and Amazon in select markets
in April
CROCS inc
GARO
1466
BATH
1. Revenue growth on a Pro forma basis, which includes HEYDUDE for the period prior to acquisition close (assuming the acquisition had closed January 1, 2022) was $986M. On a reported basis,
revenues for 2022 were $896M; this does not include period of time prior to closing of HEYDUDE acquisition on February 17, 2022.
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