Yelp Investor Presentation Deck

Strong foundation for the future Product-led business model with diverse category reach and efficient go-to-market function Broad portfolio of ad products AD PRODUCTS ~30 Diverse category reach AD REVENUE BY CATEGORY 39% RR&O 61% SERVICES Efficient go-to-market function AD REVENUE BY CHANNEL SMB LOCAL PARTNER 30% 19% 49% SELF-SERVE MULTI-LOC Monetization Opportunity SERVICES LEADS -25% Profitable Business Model MONETIZED Profitable business model NET INCOME $36M ADJUSTED EBITDA MARGIN¹ 23% Note: All metrics for FY22 ¹See Appendix for how we define Adjusted EBITDA margin and a reconciliation of Net income (loss) margin to Adjusted EBITDA margin for FY 2022 and for information about the limitations of adjusted EBITDA as an analytical tool. Net income margin for FY 2022 was 3%. 25

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