Boqii Holding IPO Presentation Deck
1. Leading Pet-focused Platform in China Riding on Market Tailwind
. Consistent Spending and Resilient Performance During Economic Downturns
• The Largest Company Propelling the Revolution for the Pet Industry
Largest pet-
focused platform¹
In terms of revenue in 2019
and number of customers
Across Pet Species
Branded Partners
ROYAL CANIN
D
pidan
大宠爱。
Full-category Product Offerings
23
Purich
DREP
Pedigree
41HOICE
Largest pet-focused
online retail business'
• In terms of GMV in 2019
Note: (1) Accorting to Frost & Sullivan (2) As of Dec 31, 2019
Across Product Categories
whiskas
TOM CATT
Red Dog
Nature Bridge
HOURSE
FRONTLINE
福来恩
Largest Pet-focused
Online Community
In terms of registered users
Nationwide Supply Chain Capability
Warehouses & Fument Centers
Strong warehousing and logistics capability
5 warehouses + 3 fulfillment centers
Most of 1P model taking inventory
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