Kin SPAC Presentation Deck
RATES
Rate Increases Not Impacting Our Retention or Conversion Rates
Our rate need is less than our competitors' and customers choose us for reasons other than price
>90% of customers who were offered renewals chose
to renew, despite average rate increases >10%
Renewal Rate & Average Price Increase
25.0%
20.0%
15.0%
5.0%
10.0% ..
0.0%
93.9%
kin.com | 60
........
11.8%
2020-Q4
94.9%
12.0%
Price Increase
2021-Q1
17.0%
92.4%
➡ Policy Renewal Rate
*Renewal rate for customers who were offered renewals only
2021-Q2
100.0%
75.0%
..... 50.0
..... 25.0%
..... 0.0%
New business conversion stayed steady
despite higher average premiums per policy
15.0%
10.0%
5.0%
0.0%
Florida Click Lead Conversion
& Average Premiums
$1,389
8.3%
2020-Q1
$1,409
7.6%
$1,325
8.8%
2020-Q2 2020-Q3
Avg, Policy
$1,399
7.6%
$1,425
9.1%
2020-Q4 2021-Q1
Conversion
$1,528
9.5%
2021-Q2
$1,500
$1,000
$500
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