Rightmove Results Presentation Deck

Realising the opportunity - encouraging more Essential customers on to the product ladder Spend on product First Month £40 Essential 6,000 5,000 4,000 3,000 2,000 1,000 0 Customer Numbers £110 25 Source: Rightmove Spend before upgrading Essential £890 £970 First Month Spend before upgrading Enhanced Enhanced £2,100 First Month Optimiser 2020 Optimiser 20 Optimiser 15 Optimiser ● Once our customers start engaging with products they are much more likely to continue spending beyond their commitment Two thirds of customers upgrade to a higher package after investing in product The average "trigger spend" for customers to upgrade to the next package is c£80 beyond their first month spend • Demonstrating the value of products to Essential customers is the largest multi- year opportunity in the current product ladder rightmove

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