Forbes SPAC Presentation Deck
Forefront of Embracing Digital Innovation
A technology enabled platform, tested at scale
Forbes
01
600+
Unique Data Points / User
1bn+
Unique Global Users in
Data Set
100%
Uplift in Impressions
First Party Data
Utilizes interactive touchpoints within the
Forbes ecosystem to build data-rich
audience segments and thematic insights.
Uses machine learning and Al to group
visitors based on site behavior. Highly
scalable and advertiser-desirable data
points, even without user authentication.
High detail on authenticated users specific
to Forbes. High availability of first party
data attributes
bertieā¢
100M
Monthly Active Users
supported
10k+
Content Pieces / Month
50k
Users From 100 Virtual
Events Hosted
Publishing Technology
Modern, cutting-edge architecture
designed for speed, performance &
scalability
Al-powered assistant and powerful
analytics engine provides insights and SEO
recommendations. Optimized ad-tech
stack maximizes results of direct and
programmatic advertising. Scalable for
affiliate and subscription businesses
AD TECH
100k
Advertisers
1bn+
Ad Impressions delivered
annually
Ad Stack Technology
Highly optimized ad stack for
programmatic yield
Forbes
20+
Models in production
4x
Uplift in click-through
rate target on
personalized
recirculation unit
Upcoming Innovation
Models to capture propensity to subscribe,
scale lookalike audiences, and deliver
personalized content recommendations
On-chain publishing and non-fungible
tokens ("NFTs")
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