Sinch Mergers and Acquisitions Presentation Deck
Deal rationale
myElefant
Deal
rationale
Integration
Financials
Founded in 2010
Cloud-based software platform for mobile engagement using rich, interactive messaging
• Pioneer in the use of mobile landing pages with advanced, real-time analytics
Team of 41 people in Paris and Bordeaux
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"Technology and Go To Market"-type acquisition to strengthen product offering and fuel growth
• Increased SaaS value-add in addition to our global connectivity offering
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Step-change in customer experience for both businesses and their customers
• Future growth with extensive cross- and upsell opportunities
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• Migration of my Elefant SMS traffic to Sinch direct operator connections
Full virtualization of runtime platforms
Ensure technical and operational readiness to launch platform in the USA
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• Sinch pays an upfront EV of EUR 18.5m with performance-based earnout up to EUR 3m in 2 years
Transaction expected to close in early October
my Elefant recorded revenues of EUR 10.5m, gross profit of EUR 3.1m, and EBITDA of EUR 0.8m in 2018
Revenue growth of 25 percent in 2018
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