Membership Collective Group Results Presentation Deck
Key performance and operating metrics evaluated by management (cont'd)
House Membership Revenues
In-House Revenues
House Revenues
Other Revenues
Non-House Membership Revenues
Active App Users
House Membership Revenues are comprised primarily of annual membership fees and one-time registration fees from Soho House
members which are amortized over 20 years.
In House Revenues refer to all revenues realized within our Houses, and primarily includes revenues from food and beverage,
accommodation, and spa products and treatments.
House Revenues is defined as House Membership Revenues plus In-House Revenues, less Non-House Membership Revenues.
Other Revenues are defined as total revenues that are not realized within our Houses, including revenues from Scorpios, Soho Works and
our stand-alone restaurants, procurement fees from Soho House Design, Soho Home and Cowshed retail products and other revenues
from products and services that we provide outside of our Houses, as well as management fees from the Ned.
Non-House Membership Revenues are comprised of Soho Works membership revenue, Soho Friends membership revenue and SOHO
HOME+ membership revenue.
MCG
Active App Users is defined as unique users who have logged into any of our membership Apps within the last three months.
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