BigCommerce Investor Day Presentation Deck

B HEADLESS Headless is growing Market share opportunity SMB: 25% of existing stores (source: Builtwith May 2022, led by WordPress sites) Enterprise: 12% of new migrations (source: Digital Commerce 360, 12% of merchants expecting to switch ecommerce platforms most likely to pick headless approach, based on survey of 300 of the Top 1000 US B2C merchants, Aug-Oct 2021) BigCommerce headless sales grew 34% YoY in 2021 and accounted for 9% of 2021 new sales MRR.

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