Nexters SPAC Presentation Deck
Regular creative content development strategy
Update calendar
14
January 2020
Hero rework and related
adventure
New skins in east style
April 2020
1st of April - Masquerade skins
July 2020
New Adventure
Two new Heroes
October 2020
Halloween skins
January 2021
New Year battle pass
Demonic adventure
April 2021
1st of April - Masquerade skins
New Hero and related adventure
Regular update / event
Source: Company information
February 2020
Hero rework
New skins in romantic style
May 2020
Cybernetic skins
New Hero and Artefact rework
August 2020
Added minigames to the key
campaign
November 2020
Battle pass
Black Friday sales
February 2021
Romantic skins
May 2021
Battle pass
Sea skins and sea adventure
Big update / event
March 2020
Game birthday - spring skins
Megaevent "Battle with
Archdemon"
June 2020
Summer festival 2020
Summer skins
September 2020
New Hero
Sea skins
December 2020
Seasonal sale
New Year festival and new Hero
March 2021
Game birthday - spring skins
Hero rework and new adventure
June 2021
Summer festival
New mechanics or significant update
Content development principles
nexters
The Company puts content development on
top of the creative agenda - ca. 25 various
events every months
Most of them are free to play to drive overall
engagement and attractiveness of the game
We have a team of ca.280 people in art and
production departments who are
responsible for content releases
Special content releases for big events like
New Year, Black Friday, Valentine day,
Halloween etc.
Significant updates and new mechanics
New characters, seasonal sales, skins etc.View entire presentation