Central Pacific Financial Investor Presentation Deck
●
●
6 Digital & BaaS initiatives to expand future market & growth
●
Che
Shaka - Hawaii's first fully digital bank account
Successful launch with over 4,000 accounts opened in the firs
6 months
BY CPB
debit
>)))
Central Pacific Financial Corp.
Product expansion and continued development ongoing
Unique brand marketing and social-media strategy
Meeting the needs of younger generation with preference for
digital channels
●
Banking-as-a-Service (BaaS) Initiative
Starting with Swell fintech launch in 3Q 2022, with CPB serving
as bank sponsor and unique credit enhancement model
mitigating risk to CPB
Other BaaS opportunities under exploration
Provides enhanced diversification and growth opportunity,
expanding beyond Hawaii market
Incremental fee income opportunities
●
Swell
Make smart money moves.
●
APP LAUNCH 2022
16View entire presentation