Flutter Investor Day Presentation Deck slide image

Flutter Investor Day Presentation Deck

Expanding customer database is driving growth Continued strong growth in DFS database FanDuel database, registered players 7 million 2017 Bigger database Flutter 13 million 2021 More effective referrals program ● Large, relevant national customer base drives cross-sell ● FanDuel database provided >40% of sportsbook customers to June 2021 • ~33% of customers placed first bet following friend referral or viral marketing campaign Word-of-mouth as source of FanDuel awareness >2x next biggest source (TV) ● Investing in direct casino players FanDuel new customers first playing casino 2019 2020 H1 2021 Broader range of content for casino players with over 100 titles added in H1 Upgraded customer interface leveraging Group resources in Romania 37
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