Aurora: Investor Presentation
Capturing Margin Throughout
the Cannabis Value Chain
Aurora is a leader in the domestic consumer
market as well as the domestic and international
medical cannabis markets. To achieve large-
scale growth and long-term, sustainable
profitability, Aurora has identified a number
of elements critical to driving the success of its
strategy. This dynamic growth strategy
will enable Aurora to capture greater margin
across the entire cannabis industry
value chain.
BRANDS
Create unique brands and
customer experiences that
resonate both with the medical
community and the adult
consumer use market to help
capture market share.
DISTRIBUTION
Develop strong domestic and
international distribution partners
and networks to ensure a broad
market reach.
SCIENCE
Develop and acquire market-
able intellectual property while
strengthening our global medical
brand and generating increased
visibility.
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AURORA
INNOVATION
Develop, adopt and acquire
innovations across the entire
cannabis industry value chain
to deliver efficiencies and
create competitive advantages.
SCALE
Develop large scale, highly
efficient production capacity
in diverse geographic markets
to serve the global demand for
medical cannabis.
DIVERSIFICATION
Develop a broad portfolio of high
value-add products to deliver
higher margins.
COST OF PRODUCTION
Adopt a purpose-built,
high-technology, automated,
yield optimized facility model
that is replicable across the
Company's different markets,
ensuring consistently high-
quality cannabis products,
produced at low costs.
AURORA
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